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The impact of link shorteners on data confidentiality

Link shorteners have become commonplace on the Internet, offering the possibility of reducing the length of URLs to make them easier to share on social networks, by e-mail or via other online communication channels. However, these link shortening...

Link shortening explained: Everything you need to know

Link shortening explained: Everything you need to know In the ever-changing world of the Internet, links are essential for navigating from one page to another. However, sometimes these links can be long and complicated, making...

Conversion optimisation: how link shorteners can improve your conversion rate

Link shorteners have become popular tools for simplifying and optimising the links we share online. However, their usefulness is not limited to making links more concise. Link shorteners can also play a crucial role in optimising conversions and...

Measuring marketing performance: key indicators to track with link shorteners

Companies often devote significant resources to their marketing activities, whether to promote their products or services, increase their online visibility or generate leads. However, without proper monitoring of marketing performance, it can be...

Tracking advertising campaigns: how link shorteners can improve your data analysis

Advertising campaigns are essential for effectively promoting your products or services and reaching your target audience. However, it is crucial to be able to measure and analyse the performance of your campaigns in order to understand what is...

Complete guide to using link shorteners in digital marketing

Link shorteners are essential tools in digital marketing. They allow you to create short, personalised links that redirect to specific web pages. In this article, we will explore in detail the use of link shorteners and their importance in digital...